Google's Art, Copy & Code revives ads with sharing apps, talking shoes

<div dir="rtl" style="text-align: right;" trbidi="on"><div dir="ltr" style="text-align: left;"> <img alt="Google's Art, Copy & Code sparks life in ads with social networks, talking shoes" data-src-height="340" data-src-width="620" src="http://www.blogcdn.com/www.engadget.com/media/2013/03/google-art-copy-code-volkswagen.jpg" /></div><div dir="ltr" style="text-align: left;">It's hard to deny that online advertising has grown a bit stale, with most ads being some take on ye olde banners. Google obviously has a vested interest in keeping us clicking -- so it's launching its Art, Copy & Code project to liven things up. The initiative sees Google experimenting with partners to see which concepts garner the most interest. Among the early field tests is the "useful marketing" of Volkswagen's Smileage app, which uses a Google+ Sign-In to share media from a road trip; there's also an upcoming internet of things experiment that may involve talking shoes, among other wireless-aware objects. The full scope of Google's advertising outreach will have to wait, although the search firm plans to show and discuss some of its plans at South by Southwest this week. Companies that haven't been getting much attention from old-fashioned, picture-based pitches may want to give the project a closer look.</div></div>

Google's Art, Copy & Code revives ads with sharing apps, talking shoes

  It's hard to deny that online advertising has grown a bit stale, with most ads being some take on ye olde banners. Google obviously h...

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Adafruit's new Internet of Things Printer goes wireless, uses Raspberry Pi (video)

<div dir="rtl" style="text-align: right;" trbidi="on"><div dir="rtl" style="text-align: right;" trbidi="on"><div dir="ltr" style="text-align: left;"></div><div dir="ltr" style="text-align: left;"><img alt="Adafruit's new Internet of Things Printer goes wireless, uses Raspberry Pi (video)" data-src-height="340" data-src-width="620" src="http://www.blogcdn.com/www.engadget.com/media/2013/03/adafruit-internet-of-things-printer.jpg" /> </div><div dir="ltr" style="text-align: left;"> Adafruit's just outed a new Internet of Things Printer kit that's traded in its ethernet connection for WiFi. Instead of using an Arduino Uno like its wired sibling, the new DIY hardware is built with a Raspberry Pi Model B running Raspbian Linux. Programmed in Python, the software on the box wields the Python Imaging Library, which gives folks flexibility when it comes to typography and graphics, and can leverage the language's raft of libraries. If you're not in the mood for coding, however, the contraption brings a few sample applications that'll print out daily weather reports, sudoku puzzles, tweets and images on 2.25-inch wide receipt paper. The project rings up at $189 -- $100 above its predecessor -- but it isn't up for sale quite yet.</div></div><iframe allowfullscreen="" frameborder="0" height="360" src="http://www.youtube.com/embed/pqx7WjyOibg?feature=player_embedded" width="640"></iframe></div>

Adafruit's new Internet of Things Printer goes wireless, uses Raspberry Pi (video)

   Adafruit's just outed a new Internet of Things Printer kit that's traded in its ethernet connection for WiFi. Instead of using ...

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